"OK. Im An Advertising Copywriter.
Well for a start....
Ive spent over 30 self-employed years in the UK and overseas in sales, sales training, retailing and marketing.
And Copywriting of course.
I also own my own Internet businesses selling my own publications. So I walk the talk as they say by putting my Copywriting skills and my own money where my mouth is.
I've spent 4 years on the Internet and am one of the few Copywriters who have managed to 'suss' the differences between off line and online selling. As Ken Evoy - one of the Internet's most successful Internet marketers - once said ..
"Joe is one of the very few Copywriters who 'gets the Net'.
So you will benefit from the fact that selling is in my blood. And that the success of my own Websites is directly attributable to my Copywriting skills and practical marketing experience. It shows through in my work. And thats why my clients return to me time and time again.
This gives me a unique advantage over many other very good copywriters. A vital sales-generating hungry edge. One that can only be achieved from years of personal business experience at the sharp end. You see I understand I gut feel I taste my clients problems, frustrations, needs and dreams because Ive been there. In fact I'm still there!
But let's discuss the thing you're really interested in - just exactly how will your business benefit?
"Now Be Absolutely Honest With Yourself - Are You Really The Ideal Person To Write Your Sales Copy?"
One things for sure. No-one has more knowledge of your business than you. Youre the boss after all. You know how it ticks. You're at the hub. You are the company.
But Im sure youll agree that having an intimate relationship with every nut and bolt of your business, doesn't automatically mean you're the ideal person to write your advertising. Successful sales-generating advertising that is.
And as a professional, you will also appreciate the advantage of using other professionals to help maximize your companys profits. No-one can be expert at everything.
Most business people wouldn't dream of repairing their own car. They employ expensive accountants to advise on corporate tax matters, and lawyers in Armani suits to handle the legalese. Yet because they can write a decent business letter and prepare a good report, these same business people assume they are perfectly qualified to write their own advertising. And often learn the hard way!
What they eventually learn is that theres more to writing powerful selling ads and Web pages than having a good command of the English language. A heck of a lot more.
"Thats where I can help"
After all, writing persuasive Sales Copy is my game. Its what Im good at. I know how to motivate readers and make them respond.
I can write you a stimulating sales letter that grabs attention, a
Website that galvanizes response, and an advertisement that really gets people
reaching for their credit cards. I can even transform your promotional brochure into a
powerful order-generator. In short Ill boost your sales and make every
single penny of your advertising budget sweat blood.
Perhaps you need a professional's opinion of your present advertising, sales letters or brochures - no matter how much it may hurt. Or maybe you already accept that it needs a ground up rebuild. If so it will definitely pay you to get in touch. It's your bottom line that's at stake for heaven's sake!
And if you're unhappy with the response from your web site, you definitely need to act quickly. Because many of your competitors have already woken up. What makes you think the successful ones write their own copy? Most of them don't.
As a business person I'm sure you're prepared to explore every avenue that could lead to extra profits. So why not contact me now and ask for an exploratory chat, or book a telephone consultation? It could turn out to be the most profitable decision you've ever taken.
some more re-assurance?
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